Michael Porter leads Field Services at InstaLILY AI, where he works with service organizations to apply AI to practical challenges across technical support, field operations, and sales. Before joining InstaLILY, Michael spent seven years at Interplay Learning, working with organizations to develop their skilled-trades workforce. That experience shaped his interest in what makes a great technician: technical knowledge, sound judgment, clear communication, and the ability to earn a customer's trust. His work today focuses on helping frontline teams access expertise when they need it - from troubleshooting and parts identification to customer conversations and follow-through. He also helps service businesses turn that knowledge into better outcomes for their people and customers.
A great field technician diagnoses the problem, finds the right fix, and gives the customer confidence in what happens next. This interactive session follows a day in the life of a commercial technician to explore how AI can support:
Attendees will discuss where AI can strengthen their teams' capabilities while keeping human judgment, experience, and relationships at the center.
Check out the incredible speaker line-up to see who will be joining Michael.
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